Organic, Sophisticated Brown is Having a Moment
Nature’s most abundant hue offers visual contrast while reminding us of the great outdoors
In the nearly two years that we’ve run our Living Color column, we’ve explored shades from blush to indigo (and even black and white), but we’ve never tackled nature’s most abundant hue: brown. When it comes to decor, brown is often associated with outdated styles like the kitsch of the 1970s or the heavy, wood-filled interiors of the Victorian period. However, earlier this year, designer Justina Blakeney, who is known for her nature- inspired style, forecast brown’s resurgence. “I think we’re going to see a return of earthy browns in 2022—from cognac to burnt umber,” she predicted to Vogue. There’s a reason earthy browns are having something of a renaissance. Designers are revisiting brown for the same reasons that they have embraced all different shades of green in recent years: it reminds us of the natural world.
Brown is a color that immediately calls to mind the outdoors. It’s the color of wood, nuts, feathers, and stones, and of earth itself. It is, literally, a grounding color. That rooted, earthy quality of brown is also perfectly suited to the organic minimalism that has been trending in recent years. Unlike the all-white interiors that we think of as “minimalist,” organic minimalism is full of texture, contrast, and a wide variety of neutral, natural hues. Within this context, medium to dark browns offer visual contrast without the full harshness of black. Here’s how to use walnut, chocolate, and umber in your home.
Play up original materials.
In Maine, wood often appears in the bones of historic homes and barns as floors, beams, and siding. Rather than paint over or refinish these elements, consider layering additional shades of brown in your home for a rich tapestry of nutty hues. In a 150-year-old barn in the Boothbay region, Knickerbocker Group left the original materials to speak for themselves, adding a chestnut velvet sofa and a chocolate velvet ottoman. Julien Jalbert, the architect on the project, points out, “The majority of browns in this renovated barn are the original materials from the 150-year-old structure. The pineboard sheathing and the original wood have an inherent warmth.”
Create a memorable space.
When designer and blogger Julia Marcum of Chris Loves Julia painted her serene white bedroom in Farrow and Ball’s London Clay, a rich brown, she covered the walls, mouldings, and ceiling in the hue. The result was a dramatic transformation of the space without changing a single piece of furniture. “It feels romantic, earthy, and memorable,” she wrote of the change. “I know a retreat is typically bright and airy, but this is my kind of retreat—a romantic getaway from the rest of the house.”
Give antiques a new life.
Brown-wood antiques can look dowdy in the wrong setting, but with the right room composition, they can look fresh. (Read about the return of “brown furniture” below.) Designer Darryl Carter famously achieves this balance in his spare and elegant interiors. The trick, he says, is to place antiques among contemporary furnishings with simple, timeless silhouettes: say, a clean-lined sofa with a more classic antique chair. Carter also leans toward neutral-toned upholstery for a hushed, lasting look.
Update your gray rooms.
Gray spent a decade as one of the most popular colors for walls, sofa upholstery, and cabinets. If you embraced the color but are now feeling ready for a change, don’t repaint just yet. Try updating your room with brown accents instead. Nishtha Sadana, an e-designer, paired a gray sofa with a brown occasional chair and art that incorporates both colors for an of-the-moment design.
Create a zen vibe.
Sadana is a fan of the calming “Japandi-style,” which combines elements of Japanese and Scandinavian design. In a recent living room design, she created the look with a palette of brown and gray, but she notes that you must be careful “not to overwhelm the space with dominant browns.” Instead, brown is used as an accent in the strictly neutral palette.
Think nature-inspired colors.
“Brown is so prominent in nature that it plays well with other colors found in the natural world,” says Andrea May, the founder of Andrea May Interiors in La Jolla, California. May likes mid and dark browns with saturated blues and greens (the ocean and forest), pastel pinks (sunset and flower petals), and what she calls “Jordan almond green” (spring leaves).
Try a spin on black and white.
A foolproof way to play with deep shades of brown like chestnut and burnt umber is to pair them with whites. “It’s a softer alternative to black and white and brings a natural element without being too crunchy,” says May. Look for clean whites that skew a little warm to keep the softness but maintain the contrast.
Is “Brown Furniture” Back?
If you’ve ever heard anyone use the phrase “brown furniture,” you’ve probably intuited that the phrase is derisive. You also likely knew what “brown furniture” meant: antiques made from wood (think walnut, rosewood, and mahogany) that, frankly, have been out of style for decades. But grandma’s breakfront is becoming a hot commodity.
Designers have been speculating about a return of “brown furniture” for years, but it’s only more recently that this has come true. Online marketplace 1stDibs has seen an uptick in the sales of early-twentieth-century reproductions of nineteenth- century furniture. Brown furniture’s newfound popularity is at least in part because these pieces are affordable (having been out of fashion for so long). Additionally, younger consumers, in particular millennials who are now furnishing their family homes, crave the solidity and patina that antiques lend a room (IKEA furnishings they are not).
If you’re reconsidering heirlooms that have been gathering dust, designers recommend using brown furniture sparingly and selectively, one piece or two per room, not a whole room full of wooden antiques. Pair them with contemporary furnishings, art, and architectural elements, and you’ll be seeing your brown furniture in a whole new light.